In this episode, podcast host, Ed McKnight talks with Craig McAlpine from about how young professionals can build their personal brand and land their ideal jobs.

Specifically, they discuss:

– Mistakes young professionals make when they move from being part of a team, to leading a team … and what you can do to avoid them

– How you can begin to build your own personal brand

– What employers are really looking for from their employees, and what you can do to stand out

– Craig’s advice for you when you’re venturing out into the workforce