It’s 10 years since the first companies were certified as B-Corp in New Zealand and since then the movement of ethical and environmentally responsible businesses has grown to over 500 in NZ and Australia and more than 6000 worldwide. But as the movement shifts from cutting-edge to mainstream, growing pains are emerging. Last year a group of 30 B-Corps were horrified when Nespresso was certified despite, as they say, ‘Nespresso’s abysmal track record on human rights from child labour and wage theft to abuse of factory workers’.

Can any company be certified as B-Corp? Can the movement maintain its standards? Qiulae Wong is the first country manager for B Lab joins Vincent now to answer all this and more.

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